WEB DESIGN

Creating a site visitors love requires a thoughtful layout with clear navigation and direction. How your site interacts with visitors is a reflection on your business. Users think that if your site is difficult to interact with, then your business must be difficult to interact with as well.

In the days of yesteryear, one would have to code a completely separate site to accommodate mobile visitors. Thanks to CSS3 and a whole lot of thought, we can drive styling based on the size of the web browser window. This means we can manage one site for all devices. While this does require more coding, it is far more cost effective than managing separate desktop and mobile sites.

Quality code matters. It’s not just about being organized and up to date, good coding improves your sites ease of maintenance, security, and performance. It also helps with search engine optimization. If Google can’t read your code, that’s going to hurt your rankings, which is going to hurt your business, which is going to hurt your wallet, which is… you get the idea.

Don’t write off writing just yet! Sure all those images and animations look cool but the success of a website is primarily determined by it’s content. All the other stuff is there to support what you have to say. And guess what Google is looking for? Original quality content. That’s why we have a team of five in-house copywriters with over 65 years combined professional writing experience.

I read somewhere that, “Fonts speak louder than words.” The shear number of fonts is overwhelming and choosing the right one to represent your voice can be disheartening. Two, and at the most three, fonts can give your site the visual impact it needs to differentiate itself from the world of Helvitica.